Barakat Unveils Froza : UAE’s First Artisanal Real Fruit Ice Cream

Barakat, the UAE’s trusted name in fresh produce and beverages since 1976, proudly announces the launch of Froza, the region’s first artisanal real fruit ice cream. Crafted with fresh milk, real cream, and authentic fruit pieces, Froza offers a guilt-free indulgence that redefines frozen treats with its commitment to natural ingredients and vibrant flavors.

Froza introduces a range of six delectable flavors, including Strawberry with Bits, Mango, Baklava, and Blueberry, each designed to deliver a burst of authentic taste. Made without preservatives or artificial colors, Froza is slow-churned to perfection, incorporating real fruit bits for a wholesome experience. Available in 475ml tubs and smaller formats like 50ml Juice Pops, Froza is priced starting at AED 5.50 for promotional items and AED 25.50 for select flavors, catering to both individual and family enjoyment.

“Froza is a celebration of craftsmanship and quality,” said a Barakat spokesperson. “We’ve created an ice cream that’s not just a treat but a moment of joy, blending the finest ingredients with bold, natural flavors. It’s perfect for health-conscious consumers who crave indulgence without compromise.” The vibrant packaging, designed by Yellow Branding, highlights the real fruit essence, aligning with Barakat’s ethos of freshness and sustainability.

Launched at Gulfood 2025 and promoted across platforms like TikTok and Instagram, Froza has quickly gained traction for its innovative approach. Available at leading supermarkets, online platforms like Noon, Talabat, Deliveroo, and Barakat’s own eCommerce platform, www.barakatfresh.ae, Froza is accessible across Dubai, Sharjah, Abu Dhabi, Ajman, and Al Ain. For more details, visit the website or follow Barakat on social media.

About Barakat:
Established in 1976, Barakat is a leading producer & supplier of a diverse range of fresh produce as well as manufactured fresh food & beverages to Premium Hospitality, Cafes & Restaurants, Class A retailers and major Catering companies in the UAE. With two state-of-the-art manufacturing facilities, 350 refrigerated vehicles, multiple distribution centers across the UAE and 1500+ passionate employees, Barakat has decades of experience in sustaining the vibrant international and local sourcing & distribution network for high quality fresh produce from the best farms within the UAE as well as from across the world.

Barakat’s products are available across all top hypermarket & supermarkets, convenience stores as well as online, apart from the brand’s own fresh eCommerce platform, the Barakat app. The brand also has retail footprint in key locations across Abu Dhabi, Dubai and Sharjah.

Website : https://barakatfresh.ae/
https://barakatgroup.ae/

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